Governor Newsom Should Make It Easier to Exercise Our Privacy Rights
9 hours ago
- #California Consumer Privacy Act
- #data privacy
- #A.B. 566
- California has a comprehensive consumer data privacy law, but exercising privacy rights is not always easy.
- Assemblymember Josh Lowenthal’s A.B. 566 aims to make it easier for Californians to opt out of companies selling or sharing their personal information.
- The bill directs browsers to provide users with an option to signal their privacy preferences to companies.
- A.B. 566 enhances the user-friendliness of the California Consumer Privacy Act (CCPA) by simplifying the process of exercising privacy rights.
- Currently, individuals must navigate each company's unique process to opt out, which can be difficult and time-consuming.
- Industry groups have lobbied against A.B. 566, but supporters argue it empowers consumers without stifling innovation.
- The Electronic Frontier Foundation (EFF) urges Governor Gavin Newsom to sign A.B. 566 into law.