TikTokfluence: The rise of GLP-1 receptor agonists in the age of social media health trends - PubMed
5 hours ago
- #GLP-1 receptor agonists
- #TikTok
- #misinformation
- Study evaluates quality and reliability of TikTok videos on GLP-1 receptor agonists.
- 98% of analyzed content was from individual users or influencers, not healthcare professionals.
- Reliability scores were significantly lower for non-professional content (34.53 vs. 52.31).
- No correlation found between engagement metrics (views, likes) and information quality.
- High proportion of content contained risky or misleading information, especially on side effects and safe usage.
- TikTok algorithm appears to prioritize engagement over content quality.
- Significant communication gap exists regarding GLP-1 receptor agonists on social media.
- Need for better public health strategies to address misinformation.