Google is tracking you (even when using DuckDuckGo)
10 months ago
- #google-tracking
- #privacy
- #data-collection
- A new study by SafetyDetectives reveals Google's widespread tracking across the web, especially through Google Analytics, AdSense, and YouTube embeds.
- Using DuckDuckGo doesn't fully protect users; up to 40% of sites in the US still sent data to Google.
- Geography matters: Sweden and Switzerland showed lower tracking due to stricter privacy laws.
- Content type influences tracking; YouTube and shopping pages trigger more tracking than platforms like Wikipedia.
- Google's tracking extends beyond search engines, embedded in tools like Google Fonts and Maps.
- Privacy-conscious users need more than private browsers; third-party scripts on websites contribute to tracking.
- Site owners using Google Analytics or YouTube embeds unknowingly contribute to widespread data collection.
- Regulations like GDPR may not be fully effective in curbing Google's tracking due to weak enforcement.
- The study highlights the need for privacy-first alternatives in analytics, hosting, and advertising.
- Escaping Google's tracking requires reducing reliance on its services both as users and website owners.