How to Incapacitate Google Tag Manager and Why You Should (2022)

10 months ago

Google Tag Manager (GTM) is criticized for enabling invasive online surveillance by disguising and deploying unethical scripts.
GTM's integration with Google Analytics 4 (GA4) enhances detailed user behavior monitoring, making it harder to block and increasing privacy concerns.
Server-side GTM usage circumvents traditional blocking methods by shifting tracking to first-party domains, though disabling JavaScript can mitigate its effectiveness.
Disabling JavaScript universally is a powerful method to block most tracking functionalities, though it may disrupt website functionality.
Alternative methods to block GTM include using uBlock Origin with JavaScript disabled, blocking all third-party content, or using text-based browsers like Lynx.
The article emphasizes the importance of resisting corporate surveillance despite the challenges and disruptions it may cause to online browsing.

Hasty Briefsbeta