Hasty Briefsbeta

Meta launches 'Vibes,' a short-form video feed of AI slop

10 hours ago
  • #Meta
  • #AI
  • #Social Media
  • Meta introduces 'Vibes', a new feed for AI-generated short-form videos similar to TikTok or Instagram Reels.
  • Videos in Vibes are entirely AI-generated, featuring content like fuzzy creatures, cats kneading dough, and historical selfies.
  • Users can browse AI-generated videos from creators and others, with the feed eventually personalizing content based on preferences.
  • Options include generating videos from scratch or remixing existing ones, with tools to add visuals, music, and adjust styles before sharing.
  • Videos can be posted to the Vibes feed, DMed, or cross-posted to Instagram and Facebook Stories and Reels.
  • Meta has partnered with AI image generators Midjourney and Black Forest Labs for Vibes' early version while developing its own models.
  • User reactions to Vibes are largely negative, with comments criticizing the concept as unwanted 'AI slop'.
  • The launch comes amid broader concerns about AI-generated content flooding social media, with platforms like YouTube cracking down on such content.
  • Meta's move contradicts its earlier stance on promoting 'authentic storytelling' over low-value short videos.
  • Meta has recently restructured its AI efforts into 'Meta Superintelligence Labs' and four focus groups to compete with AI leaders like OpenAI and Google DeepMind.