Figma tells AI startup to stop using the term 'Dev Mode'

a year ago

Figma issued a cease-and-desist to Swedish AI startup Lovable for using 'Dev Mode,' a term Figma trademarked in November 2023.
Figma's Dev Mode is designed to bridge design and development, while Lovable's feature allows code preview and editing without GitHub.
Many companies, like Atlassian and Wix, have used 'Dev Mode' or 'developer mode' interchangeably long before Figma's trademark.
Figma's aggressive IP protection coincides with its plans to go public, following Adobe's failed $20 billion acquisition attempt in December 2023.

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