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Apache Software Foundation Unveils Its Branding Overhaul

8 months ago
  • #Open Source
  • #Apache Software Foundation
  • #Rebranding
  • The Apache Software Foundation (ASF) has unveiled a new branding overhaul, including a new logo and the use of 'The ASF' as part of its visual identity.
  • The previous logo, which featured a feather and was used for three decades, has been replaced with an oak leaf.
  • The oak leaf symbolizes endurance, stability, and resilience, reflecting the ASF's long-standing stewardship of open-source software.
  • The ASF explained that the oak tree's qualities mirror their ethos of 'community over code' and their vision for the future.
  • Despite the rebranding, 'The Apache Software Foundation' remains the organization's full legal name.