Tim Cook Is Leaving. Good
6 hours ago
- #Apple Leadership
- #Product Design
- #Software Quality
- Apple under Tim Cook became a three-trillion-dollar company with record services revenue and successful hardware like Apple Silicon, but the software experience degraded with persistent bugs and daily friction.
- Steve Jobs warned that companies decline when salespeople run them, losing the ability to distinguish good from bad products, a critique relevant to Cook's operations-focused leadership that prioritized growth over product quality.
- Tim Cook's tenure saw Apple shift towards a services company, increasing recurring revenue but tolerating software flaws like System Settings redesigns, notification inconsistencies, and syncing issues, eroding the user experience.
- John Ternus, the new CEO, is a hardware engineer and product person, offering hope for a course correction, but his ability to fix software problems remains uncertain, with success depending on addressing long-standing bugs in future releases.