Hasty Briefsbeta

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Clarus, Moofo, and Lackey

3 days ago
  • #Apple history
  • #dogcow
  • #software culture
  • Moof! is the sound made by the dogcow, a legendary creature from Apple's early Macintosh development.
  • The dogcow originated from an icon in the Cairo font designed by Susan Kare, later adapted for the Page Setup dialog.
  • A debate arose at Apple over whether the image was a dog or a cow, leading to the compromise term 'dogcow'.
  • Mark Harlan popularized the dogcow through internal memos, Tech Note 31, and merchandise like buttons and T-shirts.
  • Dogcow names include Clarus, Moofo, and Lackey; Moof! is the sound, not a name, though often misunderstood.
  • Moof! in Mind symbolizes a creative, irreverent attitude in software development, representing hacks and cutting-edge work.
  • The dogcow became a symbol for unofficial or experimental Apple software, promoted through Developer CD-ROMs.