Hasty Briefsbeta

  • #GenAI
  • #Monetization
  • #Advertising
  • Most people currently use LLMs for information lookup and content generation.
  • Monetization strategies for free-to-use GenAI services like ChatGPT may mirror those of search engines, focusing on advertising and promoted content.
  • Potential advertising scenarios include nudges toward products (e.g., supplements, hosting providers) or brand favoritism (e.g., Nike over Adidas).
  • Tensions may arise between Model Trainers and Providers (MTPs) and content creators, similar to the dynamic between search engines and publishers.
  • Content creators will have varying motivations—some seeking inclusion in AI training for reach, others opting out for privacy or ethical reasons.
  • Users will prioritize quick access to information, while MTPs aim to maximize ROI through promoted content without driving users away.
  • Concerns include AI-generated low-quality content (AI Slop), the Dead Internet Theory, and OpenAI becoming a monopolistic force like Google.
  • SEO may evolve into Model Regurgitation Optimization (MRO), with sponsored content replacing traditional ads.