Hasty Briefsbeta

I forced myself to spend a week in Instagram instead of Xcode

9 hours ago
  • #AppDevelopment
  • #MarketingExperiment
  • #ContentCreation
  • The author conducted a week-long experiment focusing on marketing the Lagree Buddy app instead of coding.
  • Day 1: Created a story arc on Instagram, reaching out to studios and trainers, resulting in 2 responses out of 10 messages.
  • Day 2: Used a Microformer for content creation and received a collaboration offer from Lagreeing at Home.
  • Day 3: Underestimated the effort required for content creation and used Postfully to create engaging Q&A content.
  • Day 4: Attended Sebastian Lagree's class for content and in-person app promotion, received positive feedback from Hold Fitness.
  • Day 5: Struggled with content creation but resisted the urge to code, emphasizing the importance of marketing.
  • Day 6: Took a day of rest but maintained the no-coding challenge.
  • Day 7: Met Sebastian Lagree, who was supportive of the app, but was too exhausted to create content afterward.
  • Key takeaways: Cold DMs can be effective, marketing opens unique opportunities, content creation is more demanding than expected, and relationships matter more than immediate analytics.