Ads on Apple Maps
9 hours ago
- #Local Advertising
- #Apple Maps
- #Privacy
- Apple Maps is introducing ads for local businesses to reach customers when they are searching for services.
- Ads on Apple Maps are designed to be privacy-first, with no tracking and data stored on-device to protect user privacy.
- Users can interact directly with ads to call, navigate, or order, helping businesses convert views into visits.
- Setting up ads involves claiming a business location and uploading photos, with flexible campaign control.
- Apple Maps uses random, rotating identifiers for ads and contextual information like search terms to target ads, without linking to personal identity or Apple Accounts.