Trek tells retailers of immediate price increases
a day ago
- #retail pricing
- #tariff impact
- #bike industry
- Trek and Electra bike prices are increasing immediately due to a 10% tariff surcharge announced on April 2.
- Trek is minimizing the impact on entry-level models and applying the price increase to all backorders.
- The price increase aims to prevent inventory shortages and ensure fairness among retailers.
- Retailers will see an increase in the value of their current inventory and higher GP dollars for bikes sold.
- Specialized Bicycles will list the 10% tariff surcharge as a separate line item on B2B invoices after May 1.