China's social platforms rush to abide by AI-generated content labelling law
a day ago
- #content labeling
- #China tech policy
- #AI regulation
- China's new law requires explicit and implicit labels for AI-generated content, including text, images, audio, and video.
- Explicit labels must be clearly visible, while implicit identifiers like digital watermarks should be embedded in metadata.
- The law, issued in March, aims to address concerns over misinformation, copyright infringement, and online fraud.
- WeChat mandates content creators to declare AI-generated content upon publication and warns users to exercise judgment for unflagged content.
- The regulation aligns with China's broader push to tighten AI oversight under the CAC's 2025 Qinglang campaign.