Apple's plan: Stall, cheat, repeat

10 months ago

Apple's new proposed system under the DMA appears to offer developers more freedom but is criticized as malicious compliance with hidden fees.
The system includes confusing fees like the Core Technology Fee (CTF) and Core Technology Commission (CTC), making it hard for developers to understand costs.
Apple's strategy seems designed to deter developers from leaving the App Store, maintaining its monopoly and high commission rates (30% for new subscriptions, 15% for renewals).
Developers face multiple fee structures depending on their choice: staying within Apple's ecosystem, linking outside with high fees, or opting for reduced fees with limited App Store features.
Apple imposes strict requirements on developers who choose to link outside the App Store, including transaction reporting and audits, with the threat of removal for non-compliance.
Critics argue Apple is testing the EU's resolve to enforce the DMA, betting on prolonged legal battles to avoid compliance.
The European Commission is urged to take strong action, including fines, to ensure Apple adheres to the DMA and fosters a fair digital marketplace.
Apple's approach is seen as prioritizing rent-seeking over innovation, with calls for the EU to prove it can enforce regulations that promote competition and innovation.

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