Hasty Briefsbeta

Bland,for fans of everything: what has the Netflix algorithm done to our films?

13 days ago
  • #algorithm-movies
  • #Netflix
  • #streaming
  • Netflix's 'The Electric State' was a costly flop, failing to maintain viewer interest despite a $320 million budget.
  • Algorithm movies, designed for broad appeal, dominate streaming platforms with generic plots and familiar tropes.
  • Netflix's recommendation system uses 77,000+ 'altgenres' to personalize content, moving from explicit to implicit user feedback.
  • Streaming platforms prioritize data-driven decisions, influencing everything from greenlighting projects to post-release tweaks.
  • Despite claims of data-driven creativity, many hits like 'The Queen’s Gambit' and 'Squid Game' were unexpected successes.
  • Netflix's expansion led to a flood of content, but quality control suffered, resulting in both brilliant and forgettable titles.
  • The company is now focusing on a 'gourmet cheeseburger' model—mass-market appeal with high production values.
  • AI is beginning to influence film production, from CGI to personalized trailers, raising concerns about creativity and originality.
  • Streaming's reliance on algorithms and data risks homogenizing culture, prioritizing safe choices over innovative storytelling.
  • Independent filmmakers struggle as streaming platforms favor globally marketable content over niche or risky projects.