Bezos-backed Slate Auto debuts analog EV pickup truck
a year ago
- #customization
- #automotive startups
- #electric vehicles
- Slate Auto, a new American EV startup, debuts an affordable, customizable, and analog electric vehicle.
- The vehicle features manual windows, no main infotainment screen, and comes unpainted, with the ability to transform from a two-seater pickup to a five-seater SUV.
- Slate Auto plans to offer its trucks for under $20,000 after the federal EV tax credit by the end of 2026.
- The company is financially backed by Amazon founder Jeff Bezos and plans to manufacture its vehicles in Indiana.
- The base model includes a 52.7kWh battery with 150 miles of range, with an optional larger battery offering 240 miles. It uses Tesla's North American Charging Standard port.
- The truck has a 1,400-pound payload capacity and 1,000-pound towing capacity, with a front trunk (frunk) featuring 7 cubic feet of storage.
- Slate emphasizes deep customization, offering over 100 accessories and the option to wrap the vehicle instead of traditional painting.
- The company aims to make up margins through customization options, which are marketed as easy DIY projects with support from Slate University.
- Slate has raised over $111 million from investors, including Jeff Bezos and Mark Walter, and employs nearly 400 people.
- The startup enters a volatile market but focuses on domestic manufacturing and affordability to stand out.