Hasty Briefsbeta

Gamers Are Overwhelmingly Negative About Gen AI in Video Games

8 hours ago
  • #SurveyResults
  • #GenAI
  • #GamerAttitudes
  • 85% of gamers have a negative attitude towards Gen AI in video games, with 63% being very negative.
  • Female and non-binary gamers are 25-30% more likely to have a very negative attitude towards Gen AI than male gamers.
  • Older gamers (45+) are more favorable towards Gen AI (22% positive) compared to younger gamers (3% positive among 13-17 year-olds).
  • Gamers who prioritize power progression (Power motivation) are more positive towards Gen AI (r=.15).
  • Gamers who value storytelling (Story) and customization (Design) are more negative towards Gen AI (r=-.12 for both).
  • Gamers are most negative towards Gen AI for artistic/creative purposes (e.g., artwork, music, narrative) but more open to non-creative uses like dynamic difficulty adjustment.
  • Attitudes towards Gen AI have worsened over time, with negativity towards AI-generated quests/dialogue increasing from 46% to 77-83%.
  • Potential acceptable uses of Gen AI include procedural map generation, NPC behavior models, and dynamic difficulty adjustment.
  • Concerns exist around Gen AI bypassing the creative process in game development, especially in defining game identity.