Eddie Bauer, venerable outdoor apparel retailer, declares bankruptcy
5 hours ago
- #retail
- #bankruptcy
- #outdoor apparel
- Eddie Bauer, a 106-year-old outdoor apparel retailer, has declared bankruptcy for the third time.
- The company operates around 180 stores in the U.S. and Canada, which will continue serving customers while some stores begin winding down.
- E-commerce and wholesale operations remain unaffected as they are operated separately.
- The bankruptcy does not impact Eddie Bauer stores outside the U.S. and Canada.
- CEO Marc Rosen of Catalyst Brands, the licensee for Eddie Bauer in the U.S. and Canada, stated the restructuring aims to optimize stakeholder value and ensure profitability.
- Challenges include dwindling sales, supply-chain issues, and 'ongoing tariff uncertainty.'
- Despite improvements in product development and marketing, changes couldn't address long-standing challenges quickly enough.
- Founded in 1920 as a Seattle fishing shop, Eddie Bauer gained fame for military outerwear during World War I and outfitting the first American to climb Mount Everest in 1963.