UK Government unveils rules to end subscription traps
6 hours ago
- #cost of living
- #consumer protection
- #subscription regulation
- Government introduces new rules to crack down on unwanted and misleading subscriptions.
- Consumers expected to save around £400 million annually with clearer subscription terms.
- New measures include simplified cancellation processes and a 14-day cooling-off period.
- Rules aim to stop free trials from turning into costly contracts unexpectedly.
- Changes will enhance transparency, protect consumers, and support fair competition.
- Implementation of the Digital Markets, Competition and Consumers Act 2024 (DMCCA).
- Rules scheduled to come into force in Spring 2027.
- Includes protections for charitable memberships from certain subscription rules.
- Government seeks further ideas to protect consumers and reduce living costs.