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Google sued for £5B in UK over allegations of shutting out rivals

a year ago
  • #Antitrust
  • #Google
  • #Advertising
  • Google is being sued in the UK for up to £5bn in damages over allegations of anti-competitive behavior in the internet search market.
  • The lawsuit claims Google abused its dominance to overcharge businesses for advertisements by shutting out rivals.
  • Allegations include Google contracting phone makers to preinstall its search app and Chrome browser on Android devices and paying Apple to be the default search engine on iPhones.
  • The lawsuit, filed by competition law expert Or Brook, argues Google ensured its search engine had better functionality and more features for its own advertising offering than competitors.
  • Google denies the allegations, calling the case 'speculative and opportunistic' and plans to defend against it vigorously.
  • Businesses allegedly have little choice but to use Google ads for visibility, as regulators have described Google as a monopoly.
  • The UK's Competition and Markets Authority launched an investigation into Google’s search services in January, which is still ongoing.