Google sued for £5B in UK over allegations of shutting out rivals
a year ago
- #Antitrust
- #Advertising
- Google is being sued in the UK for up to £5bn in damages over allegations of anti-competitive behavior in the internet search market.
- The lawsuit claims Google abused its dominance to overcharge businesses for advertisements by shutting out rivals.
- Allegations include Google contracting phone makers to preinstall its search app and Chrome browser on Android devices and paying Apple to be the default search engine on iPhones.
- The lawsuit, filed by competition law expert Or Brook, argues Google ensured its search engine had better functionality and more features for its own advertising offering than competitors.
- Google denies the allegations, calling the case 'speculative and opportunistic' and plans to defend against it vigorously.
- Businesses allegedly have little choice but to use Google ads for visibility, as regulators have described Google as a monopoly.
- The UK's Competition and Markets Authority launched an investigation into Google’s search services in January, which is still ongoing.