Why LinkedIn Rewards Mediocrity
7 days ago
- #Content Creation
- #Social Media Critique
- LinkedIn has devolved into a platform filled with overproduced, meaningless content aimed at personal branding.
- The platform encourages 'Toxic Mediocrity'—posts that appear insightful but offer little substance, similar to SEO-driven content.
- Engagement metrics on LinkedIn prioritize time spent on the site over meaningful interaction, perpetuating low-quality posts.
- Genuine career growth comes from doing impactful work, not from posting frequently on LinkedIn.
- Starting a personal blog may yield fewer views but encourages deeper, more meaningful content creation.
- High-quality content creators often exist outside LinkedIn, repurposing their work for the platform rather than relying on it.
- To improve LinkedIn's content ecosystem, users should support and promote substantive posts over generic engagement bait.
- Sometimes, the best response to online noise is to disconnect and engage with the real world.