US Gaming Hardware Sales Reach 35-Year Low as Prices Soar
11 hours ago
- #gaming-industry
- #subscription-trends
- #hardware-sales
- US gaming hardware sales hit a 35-year low in November 2025 with only 1.6 million units sold.
- Average hardware price per unit soared to $439, up from $235 in November 2019.
- Year-over-year hardware spending declined by 27%, while gaming content sales saw a 1% increase.
- Subscription spending rose by 16% compared to November 2024.
- Gamers are shifting spending habits, prioritizing content and subscriptions over expensive hardware upgrades.
- Industry analysts note poor game optimization and high hardware costs as key factors in declining sales.