They call it Mister Pibb (again)
a day ago
- Mr Pibb (technically Mr P!BB) has returned, replacing Pibb Xtra which has been discontinued since 2001.
- Coke depleted Pibb Xtra stocks for several months to switch back to the original recipe.
- The new version has 30% more caffeine (54mg vs 40mg) and an additional 10 calories per can.
- Taste is described as similar to the original Pibb, with a 'bold, spicy cherry taste with hints of caramel'.
- The drink uses high fructose corn syrup (HFCS) instead of cane sugar, which disappoints the author.
- The author's wife prefers this new flavor over Pibb Xtra, despite usually disliking pepper-style beverages.
- A mildly spicy aftertaste lingers longer than ideal, though Xtra had a similar issue.
- Coca-Cola's move suggests more confidence in reviving old Pibb than in reviving New Coke (as seen with Stranger Things cans).
- The author plans to keep a can of Pibb Xtra for collection alongside a bottle of Dublin Dr Pepper.
- Coke advises consuming in moderation and notes a national rollout is expected in 2026, including at soda fountains.