- China banned customizable AI companion apps as of July 15, 2026, to prevent emotional dependence and protect real relationships.
- Major tech companies like ByteDance, Alibaba, and Tencent suspended AI companion features rather than comply with new regulations.
- Users expressed grief and loss on social media, with some treating AI companions as spiritual pillars or family.
- Some platforms allowed data export or migration to new apps under updated rules, while others offered no options.
- The crackdown is linked to concerns about declining marriage and birth rates, though economic factors also play a role.