2 days ago
- It's acceptable to build a lifestyle business that prioritizes family, health, time, freedom, and happiness over traditional growth metrics.
- You can choose alternative paths in business, such as using email over sales calls, working fewer hours, staying small, and focusing on profitability.
- It's okay to reject common startup norms like constant marketing, late hours, perpetual reinvestment, and empire-building in favor of personal choices like taking time off or prioritizing family.
- You can design a business around your life rather than reshaping your life for the business, embracing calm over chaos.
- The main message is that being 'selfish'—focusing on your own wellbeing and preferences—is valid in entrepreneurship.