Republicans use deepfake video of Chuck Schumer in new attack ad
2 days ago
- #AI
- #deepfake
- #political-advertising
- The National Republican Senatorial Committee (NRSC) released a deepfake attack ad featuring an AI-generated video of Senate Minority Leader Chuck Schumer.
- The deepfake shows Schumer robotically repeating a phrase about the government shutdown, with a small disclaimer acknowledging its artificial origins.
- The ad misrepresents Schumer's actual quote from an interview, where he discussed Democrats' shutdown strategy.
- The NRSC, chaired by Senator Tim Scott, chose to create synthetic video instead of simply quoting Schumer.
- The ad accuses Democrats of enjoying the political standoff, with a narrator claiming Schumer treats the shutdown as a game.
- NRSC Communications Director Joanna Rodriguez defended the use of AI, stating, 'Adapt & win or pearl clutch & lose.'
- This follows Donald Trump's earlier use of a deepfake on Truth Social, falsely depicting Schumer and Hakeem Jeffries making inflammatory statements.