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95% of Companies See 'Zero Return' on $30B Generative AI Spend

3 days ago
  • #Technology Adoption
  • #Business Strategy
  • #Artificial Intelligence
  • Companies invested $30-40 billion in generative AI over three years with minimal business returns.
  • MIT study shows 95% of enterprises saw no measurable gains from AI tools; only 5% extracted significant value.
  • Most AI use cases focus on individual productivity rather than improving overall company profits.
  • Generative AI struggles with brittle workflows, lack of contextual learning, and poor alignment with operations.
  • AI models cannot retain feedback, adapt to context, or improve over time like humans.
  • Hype led to high expectations, but AI investments haven't translated into profits or cost savings.
  • AI is used for customer service, marketing, and writing assistance but rarely adds direct earnings.
  • Generative AI is unlikely to cause massive job losses soon; impact will be on reducing external costs.
  • Many failures stem from misunderstanding AI's limitations—it can't truly learn or adapt like humans.
  • Short-term progress is slower than expected; businesses should temper expectations and focus on narrow use cases.
  • AI is powerful for tasks, not strategy; widespread integration is premature and prone to failure.
  • Generative AI should be seen as a limited tool, not a guaranteed growth engine.