Elon Musk's X advertising boycott lawsuit dismissed by US judge

3 hours ago

A US judge dismissed Elon Musk's X lawsuit against advertisers for allegedly conspiring to boycott the platform.
X Corp accused companies like Unilever, Mars, Orsted, and WFA of causing billions in lost ad revenue, but the judge ruled no harm was proven under competition laws.
The lawsuit followed a decline in X's ad revenue after Musk's acquisition and controversial platform changes, including reinstating banned accounts.
X claimed advertisers violated antitrust laws by following WFA's Garm standards, but defendants argued they acted independently in ad spending decisions.
Judge Boyle dismissed the case, stating Garm did not interfere with X's direct sales and the conspiracy claim lacked merit.

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