Being a Writer in the Era of Influencer
2 days ago
- #influence
- #writing
- #social-media
- Human beings are high-fidelity imitators, copying successful individuals' methods, tools, and even habits.
- Prestige serves as a binding force, making possessions or habits of high-status individuals desirable.
- Modern advertising leverages this imitation impulse, though it may not directly contribute to success.
- Repetition is crucial for visibility, even if it annoys some followers, to reach new audiences.
- Writers today must engage in multimedia platforms, newsletters, and social media to promote their work.
- Building a platform involves sharing interesting content unrelated to direct promotions to earn attention.
- Consistent content creation is necessary, even if it means repeating core ideas to new audiences.
- Becoming a mini-celebrity is often the only reliable way for writers to make a living in the current media landscape.
- Audio and video content are increasingly preferred over reading, pushing writers to adapt their strategies.
- Building an audience takes years of consistent effort, planning, and tolerance for trial and error.
- Promotion involves appearing on podcasts, interviews, and maintaining a presence across multiple platforms.
- A platform simplifies getting book deals, blurbs, and increases exposure to lucky opportunities.
- High-quality, thoughtful content attracts an audience that values substance over easy engagement.
- Social media distorts personality, presenting a simplified version of the individual to the public.
- Only a tiny percentage of creators earn significant income, making competition fierce.
- Writers must balance deep thought required for books with the demand for quick, engaging content.
- The iterative process of writing—from tweets to books—helps refine ideas and build a following.
- Having an online presence makes securing book deals easier, as publishers value existing audiences.
- Consistent blogging or content creation trains writers to produce quality work efficiently.
- Writers need time to explore ideas and engage in deep thought, which is challenging in a fast-paced media environment.