£220 'for a cut-up sock' — Apples's new iPhone Pocket ridiculed online
10 days ago
- #Apple
- #Fashion Collaboration
- #Tech Accessories
- Apple announced a new iPhone carrying case called the iPhone Pocket, priced at £219.95.
- The product faced online mockery for its high price and resemblance to a 'cut-up sock'.
- The accessory is a limited edition collaboration with Japanese fashion label Issey Miyake.
- Critics questioned the design's practicality, citing lack of security features like a zip.
- Some defended the price, attributing it to the luxury collaboration and Apple's branding.
- Analysts suggest the pricing reflects form, branding, and exclusivity rather than function.