Laws of UX

5 hours ago

The Aesthetic-Usability Effect explains that users often perceive aesthetically pleasing designs as more usable.
Hick's Law states that decision time increases with the number and complexity of choices.
Miller's Law indicates that the average person can keep only 7 (±2) items in working memory.
The Fitts's Law describes target acquisition time as a function of the distance to and size of the target.
Jakob's Law emphasizes that users prefer websites to work similarly to others they already know.
Gestalt principles, such as proximity, similarity, and common region, influence how elements are perceived and grouped.
The Peak–End Rule suggests experiences are judged based on the peak and end moments rather than the total sum.
Occam's Razor advises selecting the hypothesis with the fewest assumptions when competing ones predict equally well.
The Zeigarnik Effect describes better recall for uncompleted or interrupted tasks compared to completed ones.
The Von Restorff Effect predicts that items differing from others are more likely to be remembered.

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