Meta's New Feel-Good AI Ad Uses a Song About the World Ending
4 hours ago
- Meta published an ad on Instagram using David Bowie's song 'Five Years' to promote AI, despite the song being about the end of the world.
- Critics argue the ad's use of a dystopian song is either ignorant or insidious, highlighting a disconnect between the message and the song's original context.
- Meta's ad features optimistic narration while avoiding the song's darker lyrics, drawing comparisons to other tech ads that misuse music or concepts (e.g., FTX, Google).
- Tech companies like Anthropic and Google have also released ads attempting to alleviate fears about technology, often with questionable messaging.
- The ad reflects a broader trend of tech firms using emotional marketing to counter public skepticism about AI and other technologies.