- Meta has launched Muse Image, its first image generation model from Meta Superintelligence Labs, now available in Meta AI, functioning as a creative partner to turn ideas into high-quality visuals for sharing.
- The model powers over 30 new AI effects for Instagram Stories and image generation in WhatsApp chats, initially rolling out in limited countries with more locations to follow.
- Users can generate images using simple prompts, edit existing photos, render text within visuals, and create functional QR codes, all through conversational language with Meta AI.
- Meta AI includes a presets panel with suggested prompts for inspiration, such as restoring old photos or reimagining looks, making it easy to share creations across Meta apps.
- Users can redesign rooms by taking photos and asking Meta AI to suggest real products from the web or Facebook Marketplace, based on preferred styles or trends.
- Muse Image intelligently processes prompts by planning layouts, using real-time web context, and blending multiple visual references, aided by Muse Spark for complex reasoning.
- The feature allows @-mentioning Instagram accounts to incorporate public profile photos into images for personalized graphics, with user control over tagging settings.
- Edits can be made directly on photos using markup tools, and Meta AI retains conversation context for refinements without starting over.
- Muse Image will expand to more countries, Facebook, Messenger, Instagram, and WhatsApp, and will be available for advertisers through Advantage+ creative in coming weeks.
- Usage is free for everyday creation, with subscription options for more features, and Meta is developing Muse Video for future advancements toward personal superintelligence.