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Self-promotion

a day ago
  • Founders often over-promote their products in discussions, which leads to people tuning them out.
  • Self-promotion hijacks conversations and is distinct from marketing, which prioritizes providing value first.
  • Instead of constantly pitching, founders should contribute insights and help others without expecting anything in return.
  • When you establish credibility and value, people will naturally seek out your product—no explicit pitch needed.
  • Marketing scales through word of mouth and organic channels, while self-promotion rarely does.