Muse, the band, lost its social media handles to Muse, Meta's new AI agent
20 days ago
- Meta's new AI agent, Muse, has taken over social media handles on Instagram and X that were previously used by the English rock band Muse.
- The band, which has used @muse for years, now appears as @museband on both platforms; the exact circumstances of the change are unclear.
- Meta executives, including Mark Zuckerberg, initially tagged the band's account when posting about the AI agent, causing confusion and what one reporter called a 'bug'.
- Fans expressed disappointment, noting the band Muse has written songs about fears of technology and social oppression.
- This is not the first time Meta has gained control of an established username, with past cases involving the @Meta Instagram handle, the @threads handle, and similar situations on X.