- Big AI companies are vulnerable in the early AI market, and users/developers can leverage platform strategy to shift power away from them.
- Key tactic: Push for disintermediation so users access AI through open, community-controlled interfaces rather than Big AI platforms.
- Key tactic: Enable seamless switching between AI providers to keep the market dynamic and prevent vendor lock-in.
- Key tactic: Undermine Big AI economically by promoting free, open-source models that are nearly as capable as commercial ones.
- Key tactic: Channel public anger at AI harms into building ethical alternatives that respect user values and consent.
- Success requires coordination among developers and non-technical users to support open ecosystems and resist enshittification.