- LemonLime, a small AI startup, uses unusual hiring gimmicks like a 'Is it a Lemon or a Lime?' game and offering tattoos of the company logo.
- Seven people got tattoos of the LemonLime logo during a party, leading to negative backlash and CEO Jordan Zietz apologizing for 'poor judgment'.
- The company has a grind culture, requiring employees to work 7 days a week, with no weekends or evenings, and has lost applicants who refuse to work past 5 pm or on weekends.
- LemonLime prioritizes hiring people they want to be friends with over grades, emphasizing fun and long hours pushing product features late at night.