- The author shares a personal framework for preparing tech talks centered on three elements: What (core idea), Why (emotional motivation), and How (delivery method).
- The 'What' is a concise, single-sentence idea (under 12 words) that serves as the intellectual backbone of the talk, ensuring all content supports it.
- The 'Why' is the emotional core, drawing from Inception to emphasize positive emotion over reason, making the audience care about the idea.
- The 'How' refers to the delivery technique (e.g., live demos) and will be explored in later posts, but early clarity on What and Why prevents later issues.